Iām halfway through a big week working with a teamālots of rich convos and aha moments. One theme that popped up today? Naming things. Not just for the sake of it, but naming as a way to clarify, energise, and bring ideas to life.
In this episode, I chat through:
āØ Why I love naming things and how I approach it
š§ My favourite naming tools: portmanteaus, alliteration, rhyming, clarity
š¬ The questions I ask before naming anything
šÆ Why AI canāt (yet) compete with human nuance in naming
š¾ The story behind one of the BEST titles Iāve ever heard: Calm the Pharm
š£ How titles like Roasted by Leanne and The 2-Hour Workshop Blueprint were born
š¤ Why naming is part of the marketing, experience, and expectation-setting all in one
Whether you're naming a podcast, product, or processāthis oneās for you.
Ohāand yes, that ding you hear is my air fryer, because podcasting waits for no one.
š ļø Mentioned concepts:
ā¢ Portmanteau (e.g. Friendtor, Zoomtigue)
ā¢ Alliteration (e.g. First Time Facilitator)
ā¢ Using client language for naming
ā¢ Naming trends (e.g. āroastā as a product concept)
š¬ Let me knowāwhatās your favourite name youāve ever created? Or whatās one you wish you had thought of first?
Thanks for listening and Iāll catch you tomorrow! š
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P.S. Ready to take things up a level? Here are some ways I can help:
1. Watch My 2025 Speaker Reel:Ā Let's energise your next event. (https://www.youtube.com/watch?v=L9RyOeXZfW4)
2. Get My Book: Design your workshops fast usingĀ The 2-Hour Workshop Blueprint (https://2hourwork.shop/) .Ā
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