🌴176. The $18.95 purchase that changed everything

In this episode, I take you back to 2009—before podcasting, before The 2-Hour Workshop Blueprint, before I had even thought about creating a business.

This was the year I made my first ever passive income sale. It was $18.95. And honestly? It changed my life.

Here’s what I share:

• The exact moment I discovered the idea of passive income (shoutout to The 4-Hour Work Week 🙌)
• The niche product I created (hint: netball coaching + teenage shooters)
• How I used Clippy (!!) and a proofreader from the UK to bring it to life
• The thrill of outsourcing for the first time
• My very scrappy early marketing strategy—hello, email lists and Facebook
• Why that one sale opened my eyes to what was possible

This episode is part time capsule, part pep talk. If you’ve never made a dollar online while you were sleeping, I hope this gives you the nudge to try something. You don’t need to be an expert—just someone with a bit of know-how and the willingness to package it up.

🎯 My challenge to you:

What’s your “Level 1” expertise? What could you teach that younger you would’ve paid for?

✨ Bonus: I reflect on how the joy of that first sale still hits every time I see royalties roll in or someone signs up for a masterclass. The buzz doesn’t fade.

Thanks for listening, and I’ll catch you tomorrow!

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Show notes for every episode at https://podcast.leannehughes.com

P.S. Ready to take things up a level? Here are three ways I can help:

1. Watch My 2025 Speaker Reel: Let's energise your next event. (https://www.youtube.com/watch?v=L9RyOeXZfW4)
2. Get My Book: Design your workshops fast using The 2-Hour Workshop Blueprint (https://2hourwork.shop/) . 

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