In todayās episode, Iām digging up a concept I wrote about last year thatās suddenly getting a second life: The Influence Manifesto.
While I didnāt get to cover every part of it, one line in particular really stood out to a client todayāand I wanted to explore it with you here. That line?
āLearn the lyrics. Sing them back to your stakeholders.ā
Credit to Pat Flynn for sparking the idea in his book Superfans, but the principle is something I use all the timeāin facilitation, in writing, in influence, in marketing.
š¤ In this ep, I share:
ā¢ How I ran a listening tour during COVID (and made friends + money from it)
ā¢ Why using their words is more powerful than trying to be clever
ā¢ The sneaky power of mirroring (and why NLP practitioners love it)
ā¢ How I sold out a program simply by quoting someoneās exact phrase back to them
ā¢ Why I think learning the lyrics is an underrated superpower
You donāt have to be a wordsmith to be influentialāyou just need to be a great notetaker and listener.
āØ Want to get better at influencing people inside a big org, or even in your own business? Start here.
*New* You're invited to join Leanne's free community, Work Fame. (https://www.workfa.me/)
Show notes for every episode at https://podcast.leannehughes.com
P.S. Ready to take things up a level? Here are some ways I can help:
1. Watch My 2025 Speaker Reel:Ā Let's energise your next event. (https://www.youtube.com/watch?v=L9RyOeXZfW4)
2. Get My Book: Design your workshops fast usingĀ The 2-Hour Workshop Blueprint (https://2hourwork.shop/) .Ā
Let's connect on all the channels:
Leanne Hughes on LinkedIn (https://www.linkedin.com/in/leannehughes/)
Leanne Hughes on Instagram (https://instagram.com/leannehughes)
Visit my website: leannehughes.com (https://www.leannehughes.com)
Email me: hello@leannehughes.com
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