Todayâs Weekend Rewind takes you straight into the latest Talk the Walk livestream I hosted with consulting legend, Alan Weiss. (https://alanweiss.com/)
We riffed on pricing psychology, why people stay stuck undercharging, and how overdelivering isnât nobleâitâs often self-sabotage.
Hereâs what we covered:
⢠Why your pricing probably reflects your self-esteem more than market demand
⢠The difference between a budget and money (this will shift how you sell)
⢠How strong brands repel discount hunters
⢠The real reason you're giving too much away (and how to stop)
⢠Micro-moves that give off âdiscount vibesâ without you even realising it
⢠Why confidence in delivery starts before the first meeting
⢠What to say when someone asks, âHow did you come up with that price?â
⢠And the ultimate advice if you know youâre underchargingâŚ
Plus:
⢠A mini masterclass on monetising value using one simple word: âWhy?â
Let me know what landed for you in this one. And if youâre quietly stuck in a pricing funk, I hope this gives you the nudge to stop playing small and start getting paid for your real value.
*New* You're invited to join Leanne's free community, Work Fame. (https://www.workfa.me/)
Show notes for every episode at https://podcast.leannehughes.com
P.S. Ready to take things up a level? Here are three ways I can help:
1. Watch My 2025 Speaker Reel:Â Let's energise your next event. (https://www.youtube.com/watch?v=L9RyOeXZfW4)
2. Get My Book: Design your workshops fast using The 2-Hour Workshop Blueprint (https://2hourwork.shop/) .Â
3. Red Carpet Campout: Inspire, Indulge, Invent. Letâs take your ideas outside in (https://www.leannehughes.com/events/red-carpet-campout) June 2025.
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Email me: hello@leannehughes.com
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