March 16, 2025

🌴76. The 3-second decision that saved Porsche

🌴76. The 3-second decision that saved Porsche
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🌴76. The 3-second decision that saved Porsche
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🚗 The Porsche 911 is my favourite car of all time. It’s an icon. A masterpiece. The perfect blend of engineering and emotion.


But here’s the wild part: it almost didn’t exist.


In 1980, Porsche was struggling. For the first time in their history, they didn’t turn a profit. Sales were down, the new models weren’t taking off, and the board decided that the 911—yes, the 911—was outdated and needed to go.

Then, a man named Peter Schutz walked in, took one look at the plan to kill the 911, grabbed a marker… and changed history.


🔥 In this episode, you’ll hear:

  • How Porsche nearly killed its most iconic car
  • The insane moment when one CEO grabbed a pen and rewrote the future
  • Why passion sometimes beats logic in business (and life)
  • The lesson I take from this story—and how you can apply it too



🔹 Plus, a challenge for you:

  • Where in your life or business are you being told to “move on,” but you know it’s still worth fighting for?
  • What’s the one decision you’ve been hesitating on that could change everything?
  • Where do you need to grab the metaphorical marker and extend the line?

📢 Listen now and let’s talk about why some things aren’t meant to be replaced.

Show notes for every episode at https://podcast.leannehughes.com


P.S. Ready to take things up a level? Here are three ways I can help:

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Let's connect on all the channels:

Leanne Hughes on LinkedIn

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Visit my website: leannehughes.com

Email me: hello@leannehughes.com

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