🌴338. Is LinkedIn still worth the effort?
Today I unpack my love-hate relationship with LinkedIn, because something has shifted and pretending it hasn’t is a waste of time. I’ve been on that platform long enough to know when the vibe changes, and right now the mix of algorithm chaos and AI sludge is killing the experience.
I talk through why I’ve gone from posting daily to posting… barely. Why the dribble in my feed makes me question people’s credibility. And why Substack, of all places, is pulling more of my attention than the platform that built a chunk of my business.
This episode is part confession, part strategy check, and part reality check for anyone who’s relying on a single platform to grow their brand. I also share the unexpected upside of still showing up, including a meeting today that could lead to new work.
If your relationship with LinkedIn feels off right now, this might hit a nerve.
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