🌴240. The 12-Hour Ticket Experiment
Today’s episode is a first: I’m recording this while riding my exercise bike (training for Nepal waits for no one!).
I wanted to share what’s happening in real time with Con Con. At this stage, it’s still a fictional event—but I’ve set up a 12-hour experiment to see if it should actually exist.
Here’s the deal:
- I’ve locked the event at 50 spots only.
- I’m putting “Bold Action” tickets on sale for 12 hours.
- If 15 people sign up, Con Con is on.
- If 14 or less, I refund everyone the next day.
It’s kind of like an election-night style launch: I’ll be going live on LinkedIn Thursday night at 8pm to share the results.
In this episode, I talk through:
🎟 Why I’m rewarding people who make bold, fast decisions
🎟 How I set up the waitlist and survey
🎟 Why I’m deliberately not over-marketing this
🎟 What it feels like to launch something in real time without being attached to the outcome
It could be a sell-out. It could be a flop. Either way, I’ll share what happens.
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