🌴102. Are you undercharging and overdelivering? feat. Alan Weiss ( Weekend Rewind)
Today’s Weekend Rewind takes you straight into the latest Talk the Walk livestream I hosted with consulting legend, Alan Weiss.
We riffed on pricing psychology, why people stay stuck undercharging, and how overdelivering isn’t noble—it’s often self-sabotage.
Here’s what we covered:
- Why your pricing probably reflects your self-esteem more than market demand
- The difference between a budget and money (this will shift how you sell)
- How strong brands repel discount hunters
- The real reason you're giving too much away (and how to stop)
- Micro-moves that give off “discount vibes” without you even realising it
- Why confidence in delivery starts before the first meeting
- What to say when someone asks, “How did you come up with that price?”
- And the ultimate advice if you know you’re undercharging…
Plus:
- A mini masterclass on monetising value using one simple word: “Why?”
Let me know what landed for you in this one. And if you’re quietly stuck in a pricing funk, I hope this gives you the nudge to stop playing small and start getting paid for your real value.
*New* You're invited to join Leanne's free community, Work Fame.
Show notes for every episode at https://podcast.leannehughes.com
P.S. Ready to take things up a level? Here are three ways I can help:
- Watch My 2025 Speaker Reel: Let's energise your next event.
- Get My Book: Design your workshops fast using The 2-Hour Workshop Blueprint.
- Red Carpet Campout: Inspire, Indulge, Invent. Let’s take your ideas outside in June 2025.
Let's connect on all the channels:
Visit my website: leannehughes.com
Email me: hello@leannehughes.com
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.